Our Story

From Tanzania to Fashion Fusion: My Journey in Modern African Style

Growing up in Tanzania, vibrant colors and bold patterns were a constant source of inspiration. I spent hours sketching outfits, dreaming of ways to express myself through fashion. My mom, a true fashion lover herself, instilled in me a love for beautiful fabrics and traditional styles. Her vision of elegance leaned towards long, flowing garments, while I craved something cute, simple, and wearable – a style that blended my African heritage with modern trends.

Moving to the US at a young age, I realized there were others who shared my desire for a modern take on African fashion.  My friends and I craved clothing that celebrated our roots while reflecting our individual personalities. This sparked a fire within me.  I knew I wanted to create a clothing line that would empower people to embrace their heritage in a stylish, contemporary way.